New breed of pet products going green

Many pet stores are adding special eco-friendly sections to their aisles, and online sales are booming.

Now in its third year of operation, Earthdoggy.com is one of at least a dozen online retailers specializing in environmentally friendly pet products. The store carries everything from natural peanut butter-flavored dog cookies to eco-friendly plush squeaky toys. Their top seller is a $120 dog bed made from recycled materials and printed with low-impact dyes, and a $75 organic cotton quilt designed to protect car seats from pet hair is so popular it's out of stock.

Bodenstein says she sells environmentally- friendly accessories for all facets of a pet's life, from snout to tail - even biodegradable plastic baggies for picking up dog poop.

But the industry isn't all lavender and mint dog shampoo and stylish leashes made of hemp.

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